When High-End Audio Meets the "Godfather of Streetwear"
Some things require no long introduction. This is Bang & Olufsen and fragment design. Behind the visionary label founded in 2004 is none other than Hiroshi Fujiwara. The Japanese designer, often dubbed the "Godfather of Streetwear," joined this partnership not just as a creative, but as a true fan: an impressive 35 years of enjoying music with Bang & Olufsen are now reflected in every detail of these exclusive limited editions.
Fragment defines itself as a design studio that beautifully bridges fashion, music, technology, and pop culture. The result of this philosophy is a collection that ultimately dissolves the boundaries between audio technology and urban art architecture.
The Design: Monochrome Perfection in an Allover Look
Anyone familiar with Hiroshi Fujiwara's work knows that less is infinitely more. For the Fragment Collection, selected B&O masterpieces have been enveloped in a deep, monochrome attire. High-gloss, black anodized surfaces form a captivating contrast with the crisp white logos.
The unmistakable hallmark of the collection is Fragment's double lightning bolt. It represents Fujiwara's ultimate stamp of approval, instantly signaling that these are not just exceptional audio products, but highly coveted collector's items.
The Collection's Masterpieces in Detail
The Fragment Editions visually reimagine the legendary Bang & Olufsen Signature Sound. These absolute highlights form the core of the collection:
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Beoplay H100 Fragment Edition: A design unlike anything seen before. These premium headphones feature high-gloss, black anodized surfaces and the finest black leather on the headband and ear cushions—perfected by the contrasting white fragment logo.
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Beosound A1 Fragment Edition: The epitome of the essential, portable listening experience. The high-gloss anodized finish reflects light in a unique way, while the double lightning bolt proudly adorns the top of the speaker.
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Beosound Shape Fragment Configuration: A true piece of design history. After Hiroshi Fujiwara visited the B&O headquarters in Struer, Denmark, he sketched this unique flower-shaped speaker configuration in his hotel room. The sculptural system is completed by monochrome fabric covers in the signature Fragment look.
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Beosystem 9000c Fragment Edition: The legendary CD player—which instantly fascinated Fujiwara with its automatic changing mechanism—has been completely reinterpreted in black alongside the Beolab 28 speakers. (Note for collectors: This edition is a custom order available exclusively in Japan).
An Original Recognizes an Original: Visit Us in Berlin
They say lightning never strikes twice in the same place. Since collaborations with fragment design are extremely limited worldwide, the opportunity to secure one of these rare editions is fleeting.
We invite you to experience the symbiosis of subcultural coolness and Danish audio craftsmanship. Visit us at our Bang & Olufsen Store in Living Berlin (Kantstraße 17) and let us guide you through these collector's items.
Ask your questions in advance or arrange a personal appointment to discover how and when you can secure your piece of this strictly limited collection!
